ballyhoo
/ˌbæliˈhuː/ (bre, ipa) · [bˈælihˈu] /ˈbælihuː/ (ame, ipa) · [bˈælihˈu] /ˈba-lē-ˌhü How to pronounce ballyhoo (audio)/ (ame, mw)
ballyhoo — noun
1. loud, showy fuss around something, with plenty of movement and talk but little r
loud, showy fuss around something, with plenty of movement and talk but little real value behind it
Reporters, balloons, and brass drums filled the square with pure ballyhoo.
scene-building noun: ballyhoo = loud fuss
Outside the stadium, street sellers and drums added ballyhoo before kickoff.
The mayor tried to cut through the ballyhoo and explain the safety plan.
After the first week of ballyhoo, the new mall felt surprisingly ordinary.
- calm
suggests the event happens without noisy excitement
文法句型
all the ballyhoo
cut through the ballyhoo
a week of ballyhoo
用法筆記
Usually uncountable. This sense is about the noisy fuss itself; sense 2 is more specifically about publicity planned to attract attention.
2. flashy publicity meant to make a person, product, or event seem unusually exciti
flashy publicity meant to make a person, product, or event seem unusually exciting or important
The streaming service built weeks of ballyhoo before the detective series premiered.
weeks of ballyhoo before a launch
Investors ignored the ballyhoo around the app and asked about its profits.
ballyhoo around + product
Min's cookbook arrived with so much ballyhoo that it filled every subway screen.
Despite all the ballyhoo, the brand sold only twenty bags on launch day.
- low-key launch
suggests little public noise or advance promotion
文法句型
ballyhoo around + something
create ballyhoo for + something
weeks of ballyhoo
用法筆記
Usually points to promotion that is deliberate and attention-seeking. Unlike sense 1, this sense centers on publicity rather than on general noisy excitement.