diversify

/daɪˈvɜːsɪfaɪ/ (bre, ipa) · /daɪˈvɜːrsɪfaɪ/ (ame, ipa) · /də-ˈvər-sə-ˌfī dī-/ (ame, mw)

diversify — verb

  • diversifypresent simple I / you / we / they
  • diversifieshe / she / it
  • diversifiedpast simple
  • diversifying-ing form

1. to add a wider range of different kinds of things to a group, collection, or act

1.動詞及物 / 不及物B2
釋義

to add a wider range of different kinds of things to a group, collection, or activity so that it is no longer limited to just one type.

例句

The university wants to diversify its student body by recruiting more international applicants.

diversify + noun phrase (student body, workforce, portfolio)

Mei-Lin diversified her music playlist to include jazz, folk, and hip-hop.

同義詞
  • vary

    broader; can apply to any change in routine or form, not just increasing variety

  • broaden

    similar scope but often implies widening the range of skills, appeal, or knowledge

  • expand

    focuses on growth in size or reach rather than on increasing variety

反義詞
  • specialize

    to focus on one narrow area instead of covering many types

文法句型

diversify + noun phrase (make something more varied)

diversify (no object) (become more varied)

常見錯誤

❌The company diversified their business with new products.
✅The company diversified into new product areas.
💡'diversify' does not combine with 'with' to introduce the new area; use 'into' or 'by doing'.

2. to start making new types of products or offering new types of services, especia

2.動詞不及物B2
釋義

to start making new types of products or offering new types of services, especially in order to grow the business or reduce the risk of relying on one product or service.

例句

The coffee shop diversified into selling baked goods and lunch items to attract more customers.

diversify into + new product area

Kwame's farm diversified by adding a shop that sells honey and eggs from local farms.

同義詞
  • branch out

    more informal; can apply to individuals or small businesses ('branch out into teaching')

  • expand

    broader; can mean growth in any direction, not necessarily into different product categories

  • widen

    less common in business contexts; usually suggests range rather than new product lines

反義詞
  • specialize

    to focus on a narrow range of products rather than entering new areas

文法句型

diversify into [new product / service area]

diversify by doing [new activity]

用法筆記

Frequently used with 'into' to name the new area of activity. The subject is nearly always a business, organization, or economy. If there is no object, the meaning is still 'move into new business areas' — not 'become more varied in general'.

常見錯誤

❌The company will diversify in new markets.
✅The company will diversify into new markets.
💡Use 'diversify into', not 'diversify in', to name the new area.