markup
/ˈmɑːkʌp/ (bre, ipa) · /ˈmɑːrkʌp/ (ame, ipa) · /ˈmärk-ˌəp/ (ame, mw)
markup — noun
- markupsingular
- markupsplural
1. the difference between the cost of producing or buying a product and the price f
the difference between the cost of producing or buying a product and the price for which it is sold — the extra amount a seller adds to cover expenses and make a profit. For example, if a shop buys a chair for NT$1000 and sells it for NT$1500, the markup is NT$500.
The boutique added a sixty percent markup on designer handbags before the holiday season.
markup on [product] — retail pricing term
Nora explained that a small markup was necessary to cover the shop's rent and staff salaries.
Restaurants usually apply a higher markup to bottled wine than to beer served on tap.
When lumber prices doubled last year, the Watanabe workshop raised its markup on dining tables from 30% to 55% to cover the higher wood costs.
Wholesale suppliers like SuryaFoods apply a markup of just 12% on rice, while supermarket chains add a 40% markup to the same bag.
- margin
often expressed as a percentage of the selling price rather than of the cost; narrower in scope than markup
- price increase
more general — markup specifically refers to a calculated addition to cost before sale
- discount
a reduction from the regular selling price, the opposite of adding a markup
文法句型
markup on + noun phrase
用法筆記
Common in retail and business contexts. The markup percentage is usually calculated as (selling price − cost) ÷ cost.
常見錯誤
2. Written marks and symbols that editors place on the pages of a manuscript to sho
Written marks and symbols that editors place on the pages of a manuscript to show the typesetter or designer how the final printed version should appear. Markup covers corrections, style choices, and layout instructions.
The editor returned the manuscript full of handwritten markup — corrections, questions, and style notes.
handwritten markup on a manuscript — editing context
During her internship at the press, Mei learned the standard markup symbols that proofreaders use for books.
markup symbols for proofreading
Before the manuscript went to press, the copy editor added markup symbols — a wavy underline for italic text and a circled "stet" to keep the deleted passage.
Digital markup tools let reviewers add formatting suggestions directly onto a PDF file without altering the original text.
- annotation
broader in meaning — any explanatory note, not limited to printing preparation
- proofreading marks
a specific set of standardised symbols used by professional proofreaders
用法筆記
Distinguish from sense 1 (PRICE INCREASE): this sense belongs to publishing and design. The word is uncountable here — you cannot say 'a markup' or 'markups' when referring to editing instructions.
常見錯誤
markup — verb
- markuppresent simple I / you / we / they
- markups3rd person singular
- markuping-ing form
- markupedpast simple
1. to increase the selling price of something by adding an amount on top of its cos
to increase the selling price of something by adding an amount on top of its cost, so that the seller can earn a profit. Usually used in the phrasal-verb form 'mark up'.
The boutique marked up its party dresses by sixty percent before the Christmas rush.
mark up [product] by [percentage] — pricing formula
The manager at Kim's Electronics marked up the new video-game console by only eight percent, while competing stores added a twenty percent markup.
mark up [product] by [percentage] — active voice with named store
The department store chain Collins marks up its bestselling lipsticks by just 5%, but adds a 50% markup on slow-selling perfumes.
The gallery marked up the young artist's paintings by thirty percent to match their growing demand.
- raise
more general — markup specifically means adding a calculated amount to cost before reselling
- mark down
to reduce the selling price, the opposite of marking up
文法句型
mark up + noun phrase
mark up + noun phrase + by + amount/percentage
用法筆記
This verb is most frequently used as the phrasal verb 'mark up' (two words). 'Marked up' as a past participle also acts as an adjective, as in 'marked-up prices'.