repackage

IPA/ˌriːˈpækɪdʒ/
KK[rˌipˈækɪdʒ]IPA/ˌriːˈpækɪdʒ/

repackage — verb

  • repackagepresent simple I / you / we / they
  • repackageshe / she / it
  • repackagedpast simple
  • repackaging-ing form

1. to present information, ideas, or creative work in a new form or style to reach

1.動詞及物B2
釋義

to present information, ideas, or creative work in a new form or style to reach a different audience — for example, turning a research paper into a blog series, or updating a training course for a new type of client.

例句

The museum repackaged its guided tour as a smartphone app with audio stories.

collocation: repackage + [experience] as [new format]

Defne repackaged her travel photography into a self-published book of essays and pictures.

同義詞
  • rebrand

    focuses on brand identity and marketing image, not the underlying content

  • revamp

    implies a more thorough overhaul of appearance or function

  • reformat

    neutral and technical — simply change the format without a marketing angle

文法句型

repackage + noun phrase (content/idea/information) + as/into + noun phrase (new format)

用法筆記

Often carries a slightly critical tone — it can imply the same content is being dressed up without real improvement. The object is usually abstract (information, content, ideas) rather than a physical product.

常見錯誤

❌The teacher repackaged the lesson with new exercises.
✅The teacher redesigned the lesson with new exercises.
💡'repackage' in this figurative sense is more about format and reach than improving the content itself.

2. to put a product into different boxes, bags, or wrapping — for example, switchin

2.動詞及物B2
釋義

to put a product into different boxes, bags, or wrapping — for example, switching from plastic to glass containers, or dividing bulk goods into smaller portions for retail sale.

例句

The organic honey producer repackaged its product in glass jars instead of plastic.

collocation: repackage + product + in [new container]

Jiwoo repackaged the bulk almonds into smaller bags for the weekend market.

同義詞
  • rebox

    more specific — only for putting items into a new box or crate

  • rewrap

    more informal; often used for gifts or food items wrapped in paper

  • repack

    focuses on packing again, not necessarily in different containers

文法句型

repackage + noun phrase (product/items) + in/into + noun phrase (container type)

用法筆記

Frequently passive. The object is typically a product or group of items, and the new container is introduced with 'in', 'into', or 'as'.

常見錯誤

❌The company repackaged the product to look more modern.
✅The company redesigned the package to look more modern.
💡'repackage' means changing the actual container, not just the visual design of the same wrapper.