hashtag
Synonym discussion
Sense: noun/2
These words all help organize information, but they are not interchangeable. A hashtag is a tag written with the # symbol and is strongly tied to social-media posts, trends, and searchable topic pages. Tag is the broader everyday word: you can tag a post, a photo, or even a file on your computer. Keyword focuses on the search term itself rather than the social-media format, so it fits web search, databases, and articles. Label is the widest word of all and can describe any category marker, online or offline. A campaign might ask users to post with a hashtag, while a teacher might label folders with keywords for easier filing.
Etymology
Formed in English by combining hash, an informal name for the # symbol, with tag, meaning a label used to mark or sort something. The word became common in the late 2000s when social-media users started putting # before topic words so related posts could be grouped and searched together.
First known use
2007
2007, in the meaning defined above