underprice

underprice — 動詞

  • underpricepresent simple I / you / we / they
  • underprices3rd person singular
  • underpricing-ing form
  • underpricedpast simple

1. to put a price on something that is lower than what the thing is actually worth

1.動詞及物C1
釋義

賤價賣出

把價格訂得低於東西實際的價值

to put a price on something that is lower than what the thing is actually worth or would usually cost

例句

Ishaan underpriced the antique clock and a dealer bought it within minutes.

Ishaan 把那座古董時鐘賤價賣出，幾分鐘內就有一名商人買走了。

underprice + object (concrete item)

The bakery underpriced its fresh bread, so the shelves emptied before noon.

這家麵包店把新鮮麵包訂得太便宜，所以中午前架上就被搶空了。

subject is a business; result clause shows the effect

常見搭配
  • underprice a product
  • badly underpriced
  • underprice goods
同義詞
  • undervalue

    broader; can mean fail to appreciate worth, not only set a low price

  • discount

    cut a price from an agreed figure, often for a sale, rather than misjudge true worth

反義詞
  • overprice

    set a price above what something is worth

文法句型

underprice + object

用法筆記

Object is usually a thing being sold (goods, property, a service). Distinguish from sense 2, which targets a rival's prices rather than the value of an item.

常見錯誤

The shop underpriced cheaply.
The shop underpriced its goods.
underprice needs a direct object naming what is sold, not an adverb of cost.

2. to charge less than a rival company does, so that customers buy from you instead

2.動詞及物C1
釋義

低價搶客

訂得比對手便宜以搶走客人

to charge less than a rival company does, so that customers buy from you instead of them

例句

The new airline underpriced every rival on the busy route between Tokyo and Seoul.

這家新航空公司在東京到首爾的熱門航線上，價格壓得比每一個對手都低。

underprice + competitor on a market

Selim opened a phone shop and quickly underpriced the two older stores nearby.

Selim 開了一家手機行，很快就把附近兩家老店的價格比了下去。

object is a competing business

常見搭配
  • underprice a competitor
  • underprice rivals
  • underprice the competition
同義詞
  • undercut

    the most common everyday equivalent for beating a rival on price

  • outbid

    win by offering a better bid, usually in an auction or tender, not ongoing prices

文法句型

underprice + competitor

用法筆記

Object is a competitor or competing business, not the goods themselves. Often appears with a purpose of taking market share or winning a deal.

常見錯誤

They underpriced their menu than the café across the road.
They underpriced the café across the road.
the object is the rival, and you do not add 'than'.

同根字

常見搭配

名詞搭配

副詞搭配

常用片語

  • underprice to gain market share