commercialisation
commercialisation — noun
1. the process of arranging or running something so that it earns money, usually by
the process of arranging or running something so that it earns money, usually by treating it as a product to sell rather than as a free or public service
Many older fans regret the commercialisation of Christmas in shopping malls.
commercialisation of + [event/tradition]
Min argued that the commercialisation of school sports has changed how young athletes are treated.
subject argues that the commercialisation of X has [effect]
The rapid commercialisation of the village beach drove most local fishermen away.
Critics blame the commercialisation of birthday parties for the stress that parents now feel.
Selim's research focuses on the commercialisation of new medicines after they leave the laboratory.
- commodification
more academic; emphasises turning something into a tradable object
- monetisation
narrower; specifically about generating revenue, often from existing content or users
- marketing
broader; covers promotion as well as the move into commerce
- nationalisation
moving something into public rather than private commercial control
文法句型
commercialisation of [noun]
用法筆記
Subject is usually an activity, tradition, place, or invention that was previously non-commercial; often carries a critical or regretful tone when applied to culture or public life.