gimmick
/ˈɡɪmɪk/ (bre, ipa) · [ɡˈɪmɪk] /ˈɡɪmɪk/ (ame, ipa) · [ɡˈɪmɪk] /ˈgi-mik/ (ame, mw)
gimmick — 名詞
- gimmicksingular
- gimmicksplural
1. a clever but often shallow feature, trick, or tactic whose main purpose is to ca
噱頭
吸引注意或促銷的花招
a clever but often shallow feature, trick, or tactic whose main purpose is to catch people's attention and make them buy a product or support an idea
The cooking show's golden whisk prize was merely a gimmick to draw viewers.
那個烹飪節目的金色打蛋器獎品只是個吸引觀眾的噱頭。
"merely a gimmick" — dismissive phrase showing lack of substance
Diya suspected the travel agency's free tickets to Bali were just an advertising gimmick.
Diya 懷疑旅行社的免費峇里島機票只是個廣告噱頭。
Haruto called the gym's miracle belt an overpriced gimmick and rolled his eyes.
Haruto 說健身房那條神奇腰帶是個昂貴的噱頭，翻了個白眼。
Critics dismissed the museum's holographic whale exhibit as a flashy gimmick with no educational value.
評論家將博物館的鯨魚全息展覽斥為華而不實的噱頭，毫無教育價值。
The company's eco-friendly bottle was a marketing gimmick — the plastic was not recyclable.
該公司標榜環保的水瓶只是個行銷噱頭——那種塑膠根本無法回收。
用法筆記
Commonly used in dismissive phrases such as "just a gimmick" or "merely a gimmick" to express that something lacks real value or sincerity.
常見錯誤
2. a hidden requirement, cost, or negative aspect of an offer that is deliberately
暗藏陷阱
不易察覺的隱藏條件
a hidden requirement, cost, or negative aspect of an offer that is deliberately kept unclear until after someone has agreed to it
James found the gimmick in the rental contract: a mandatory monthly parking fee.
James 發現租約裡暗藏陷阱：每月必須繳納一筆停車費。
"found the gimmick" — pattern for revealing a hidden drawback
Marco realized the phone plan's gimmick: data speeds dropped sharply after five gigabytes.
Marco 發現手機方案的陷阱在於，超過 5GB 後網速會大幅下降。
collocation: "the gimmick behind [something]" — prepositional structure
The scholarship offer's gimmick was on page twelve: graduates had to work for the donor for three years.
獎學金方案的陷阱藏在第十二頁：畢業生必須為贊助公司工作三年。
The automatic renewal gimmick caught everyone off guard because nobody read the fine print.
自動續約的陷阱讓所有人都措手不及，因為沒人仔細閱讀細則。
- catch
shorter and more direct; very common in everyday speech ("What's the catch?")
- hidden clause
more formal and specific to contracts and legal documents
- pitfall
suggests an unforeseen danger rather than a deliberately concealed condition
gimmick — 動詞
- gimmickpresent simple I / you / we / they
- gimmicks3rd person singular
- gimmicking-ing form
- gimmickedpast simple
1. to add showy or superficial features to something — such as a product, presentat
用噱頭包裝
用花俏裝飾提升吸引力
to add showy or superficial features to something — such as a product, presentation, or event — in order to make it seem more appealing, often without improving its real quality or value
The candidate gimmicked the presentation with flashy slides instead of offering real policy ideas.
那位候選人用噱頭包裝簡報——花俏的投影片，卻沒有提出實質政策。
pattern: "gimmick + [noun] with [showy feature]"
The hotel gimmicked the buffet with fruit carvings, but the basic food was mediocre.
那家飯店用水果雕刻來裝點自助餐檯，但基本餐點很普通。
The developer gimmicked the interface with colorful icons instead of fixing the software bugs.
開發者用彩色圖示來裝飾介面，卻沒有修復軟體錯誤。
The toy maker gimmicked the card game with a digital scoreboard to attract younger buyers.
這家玩具製造商為經典紙牌遊戲加入花俏元素——電子計分板，以吸引年輕買家。
Restaurants in Bangkok often gimmick their menus with playful dish names and bright photos.
曼谷的餐廳經常用俏皮的菜名和明亮的照片，用噱頭包裝菜單。
A local café gimmicked its Halloween drinks with glowing ice cubes to attract social media posts.
一家本地咖啡館用發光冰塊來包裝萬聖節飲料，吸引客人在社群媒體上分享。
文法句型
gimmick + noun phrase
gimmick + noun phrase + with + noun phrase