flyers
Word family
Synonym discussion
Sense: noun/2
For printed advertising, flyers is a casual everyday word for single sheets used to spread a message quickly. Leaflets is extremely close, but it can sound slightly more formal or slightly more British in tone. Handbills is older and often appears in historical or legal writing about papers passed out in public. Brochures suggests something glossier, better designed, and usually folded or made of several pages, such as hotel or travel material. Posters are different again because they are larger and meant to stay on a wall, not be carried away in a pocket. A student club might hand out flyers for tonight's concert, while a travel fair gives out brochures and hangs posters around the hall.
Etymology
Flyers is the regular plural form of flyer. Flyer was built from the verb fly plus the ending -er, first meaning something or someone that moves through the air. Over time it came to name both people connected with flying and printed notices that are spread quickly from hand to hand. The plural flyers is now especially common for advertising sheets and for people who travel by air. In American spelling, flyers is the usual plural form, while fliers remains an alternate spelling.
First known use
15th century
15th century, in the meaning defined at sense 1