market leader

IPA/ˌmɑːkɪt ˈliːdə(r)/
IPA/ˌmɑːrkɪt ˈliːdər/

market leader — 名詞

1. a company that sells more of a particular product or service than any other comp

1.名詞B2
釋義

市場龍頭

在特定產品類別中銷售量最大的公司

a company that sells more of a particular product or service than any other company in the same market

例句

After winning several large contracts, EcoBrew became the market leader in household water filters.

在拿下幾筆大型合約後，EcoBrew 成為家用濾水器市場的龍頭。

be the market leader in [product category]

A 2024 industry report showed GreenCharge remained the market leader for electric scooters in Asia.

一份 2024 年的產業報告顯示，GreenCharge 在亞洲電動滑板車市場仍穩居龍頭地位。

同義詞
  • industry leader

    broader — can refer to innovation or quality, not just sales volume

  • top brand

    focuses on brand recognition and reputation, not necessarily on having the biggest sales

  • front-runner

    often used while a competition is still ongoing, not only after the final ranking is known

反義詞
  • market follower

    a company with a much smaller share that imitates the market leader's approach

文法句型

be the market leader in [product category or region]

常見錯誤

❌Apple is the market leader of smartphones.
✅Apple is the market leader in smartphones.
💡Use 'in' rather than 'of' after 'market leader' to specify the product category.

2. a product that sells in larger quantities than any other product of the same typ

2.名詞B2
釋義

暢銷商品

同類產品中銷售量最高的品項

a product that sells in larger quantities than any other product of the same type in a given market

例句

The Galaxy Tab Pro was the market leader among tablets priced under $500 for two years.

Galaxy Tab Pro 在售價低於 500 美元的平板電腦中，連續兩年位居暢銷商品之首。

be the market leader among [group]

One energy drink has held the position of market leader in Japan since 2018.

有一款能量飲料自 2018 年以來在日本一直維持著暢銷商品的地位。

同義詞
  • top seller

    more informal; commonly used in retail and consumer contexts

  • best-seller

    originally for books but now used for any product that sells extremely well

  • top performer

    can refer to sales performance or to technical performance, so context is needed

文法句型

be the market leader among [group]

be the market leader in [price range or region]

用法筆記

This sense describes a specific product, not a company. A company can sell many products, but only one of them may be the market leader in its category.

常見錯誤

❌This phone brand is the market leader of China.' (ambiguous — brand or phone?)
✅This phone is the market leader in China.
💡Use 'market leader' for a specific product when you mean the best-selling product, not the company.