overhype
overhype — 動詞
- overhypepresent simple I / you / we / they
- overhypes3rd person singular
- overhyping-ing form
- overhypedpast simple
1. to promote or talk about a product, film, event, or person far beyond what is re
過度炒作
對某事物宣傳過頭,誇大其實
to promote or talk about a product, film, event, or person far beyond what is realistic, so that people expect it to be much better or more important than it actually is.
Esteban thought the critics overhyped the film; the ending was predictable and dull.
Esteban 覺得影評人過度炒作那部電影;結局既老套又無聊。
overhyped + [product/film] — typical object pattern
The company's new fitness tracker was widely overhyped and failed to meet sales targets.
該公司的新款健身追蹤器被廣泛過度炒作,最終未能達到銷售目標。
passive: was widely overhyped
Parents complained that the school had overhyped the science fair's modest prizes.
家長抱怨學校過度炒作了科學展覽會那些普通的獎品。
Nadia felt disappointed because her classmates overhyped the local concert so much.
Nadia 很失望,因為同學們把那個本地演唱會過度炒作了。
Brooke told her colleagues not to overhype the new software before its official launch.
Brooke 告訴同事們不要在新軟體正式推出前就過度炒作它。
- hype
stronger positive connotation; 'hype' doesn't always imply the promotion is excessive
- oversell
focuses on selling rather than general promotion; more commercial
- overpromote
more formal and less common; directly about promotion
- exaggerate
broader meaning; works for any statement, not just publicity
- understate
opposite approach — making something seem less impressive than it is
- downplay
focuses on reducing perceived importance
文法句型
overhype + noun phrase
be overhyped + as + noun phrase
用法筆記
Frequently used in the passive ('was overhyped'). Common in reviews, criticism, and marketing discourse. Often followed by 'as' when stating what something was claimed to be ('overhyped as the next big thing').